
new york born. charlotte based.
Owner and master colorist of upscale Central New York Salon Artistry in Hanover, Kristi Bitetti brings her 30+ years of expertise in the industry to the south. Introducing her southern sister, Via Salon. Located at 4950 Park Road in Charlotte, Via Salon is a boutique space that welcomes clients of all ages and backgrounds, from the risk-takers to the boardroom professionals—and everyone in between.
We can't wait to see you.

Tour the new space!
client love ♥
“I have been going to Anneke at Via Salon for almost two years. From day one. I have been exceptionally impressed with her skill and knowledge. I am thoroughly pleased! I highly recommend her! She is more than capable of meeting any requests for styling and coloring!”
— Suzanne C.
“Wonderful experience. I truly needed a transformation and that’s what I got! My hair is back to healthy and my cut and color are spot on. The owner and her staff are friendly, knowledgeable and top notch professionals. I’d highly recommend this salon, you won’t be disappointed.”
— Janet L.
“I had a wonderful first time experience at VIA. The salon is very comfortable and Megan was kind and accommodating. My appointment was with Kristi and she is truly a master colorist. She listened to what I was trying to achieve and delivered by giving me a beautiful cut and color. My only regret is not taking before and after photos to show the transformation!”
— Corissa C.
“This salon is truly something special! The staff are all so wonderful and friendly. Olivia really took the time to understand what I wanted and did an amazing job on my hair. I can’t wait until my next appointment. Thank you!!”
— Danielle S.
“I recently moved to Charlotte and was a bit nervous about finding a new salon, but Via truly exceeded my expectations. The salon is beautiful, and they go above and beyond to make clients feel special. My stylist was Stephanie and she is AMAZING. She understood exactly what I wanted, extremely detailed, and always made sure I felt comfortable. She is also really nice to talk to and overall an incredible stylist. I highly recommend her - she made sure I absolutely loved my hair, and I left feeling confident and happy. From the moment I walked in, I felt welcomed and relaxed. The salon offers snacks and drinks which really helps for those longer sessions. The entire team was so friendly, fun, and made the experience even better. This is truly the best salon I have ever been to thanks to its incredible atmosphere, exceptional experience, and amazing team. I can’t wait to go back and see Stephanie again!”
— Brenna
“If I could give 6 stars I would!! I was very much in need of a color correction after a bad color accident (right before my wedding!!!) and Kristi saved the day. I didn’t have a regular stylist/colorist here in Charlotte so I put a ton of trust in Kristi and she more than delivered. She created a detailed plan that included multiple custom colors to get my hair in perfect shape before my wedding and I couldn’t be more grateful. I can’t stress enough how much detail she went into, even combing through my hair to select strand by strand what needed correcting. Not to mention, the salon is adorable and such a fun environment! I will never go to anyone else”
— Francesca L.
Cancellation Policy Update
We are here for you at VIA! There is nothing worse than a stylist showing up to an empty house. To better support our team, we have made some updates to our booking & cancellation policy.